Getting the word out to District residents about the January 31st deadline for health insurance in 2016 has taken on a whole new dimension with the LED Display ads at the Verizon Center. Prominently shown from one of the busiest intersections in DC with enormous foot traffic and a highly traveled commuter metro station, DC Health Link wants residents to sign up before the deadline. The message: “TIME IS RUNNING OUT - Don’t Delay, Enroll Today in Quality Affordable Health Insurance before the January 31st deadline.